About the program
BBA is designed to provide basic understanding about management education and to train students in communication and entrepreneurship skills. The degree gives broad knowledge of functional areas of a company while allowing specialization in a particular area, developing practical managerial skills, communication skills and business decision-making capability.
Career paths
- Back / Front Office Executive
- Banking Sector
- Retail Sector
- Advertising Firms
- Export Houses
- Office Management
- Marketing Domain
- Human Resources Division
Program highlights
- Industry-integrated curriculum
- Guest lectures by senior executives
- Avsar — Mega Job Fair access
- Live projects & internships
- Personality development sessions
- Campus to corporate training
Key subjects covered
The 3-year program covers approximately 37 subjects taught through lectures, group discussions, presentations, assignments, seminars, and workshops.
Principles of Economics
Principles of Accounting
Human Resource Management
Company Law
Auditing
Fundamentals of E-Commerce
Marketing Management
Business Communication
Entrepreneurship Development
Financial Management
Fee breakdown
Examination feeAs per university
Duration3 years (6 semesters)
ⓘ Fees are fixed by the UP Fees Fixation Committee and subject to revision as per government norms.